Lindsay Lohan is on Old Navy’s new Activewear Campaign which was shot by Ethan James Green and commercial directed by Torso. She is styled by Dara.
Brad Andrews, Old Navy’s head of merchandising, said in a statement, "Active is a critically important category for Old Navy, and it really anchors to our brand’s focus on style, family, fun and, of course, value".
"Across the brand and within Old Navy Active, we’ve been sharpening our focus to amplify our best-performing franchises and building a rhythm of new product innovation into the pipeline for our customer who is going running or just running errands."
Sarah Holme, who is Old Navy’s head of design and product development said, "We like to say that we’re the most beloved activewear brand that you’ve never heard of. We design into the customer’s lifestyle, whether its high performance end-use, specific sports, or just the versatility of everyday life. We also listen closely to the feedback and iterate. Some of the fabric innovation has taken more than three years to develop."
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